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GRINDR "RIDES AMERICA"
PRIDE MONTH TOUR

This pride month, GRINDR hit the open road, taking their "Our Users are #1" principle across America.
yada yada joined the Grindr team and "Bussy" at seven of the ten cities on the US tour, capturing content for each mile traveled. While the bus had two full-service portrait photography studios on board (helping their community level up their Grindr game with the perfect profile pic), our team brought the FOMO to the masses with 24-hour turnaround on city-specific edits, multiple sizzle reels, and 10 unique evergreen assets for Grindr to deploy over the course of the year.
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START AT THE END
>> POST EVENT SIZZLE
1ST STOP
>> SAN FRANCISCO

NEXT UP
>> LOS ANGELES
DETOUR
>> BUS TOUR
WANNA SEE MORE?
(just ask)
🤫

STOP & SMELL THE BIGNETS
>> NOLA
THE STATS ✅
✅ 24 HOUR TURN AROUND
✅ 2,000,000 + VIEWS (+ counting)
✅ 42 DELIVERABLES (9:16, 16:9)
✅ 16 HARD DRIVES
✅ MANYYYY MILES TRAVELED
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🚌 🚌 🚌 🚌 🚌 🚌 🚌 🚌 🚌
🚌 🚌 🚌 🚌 🚌 🚌
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